Promoting Sustainability in Italian Fashion
VERSACE AND TOP BRANDS JOIN TOGETHER TO PROMOTE SUSTAINABILITY IN ITALIAN FASHION
VERSACE IS COMMITTED TO IMPROVING IMPACT ON PEOPLE AND ENVIRONMENT IN COLLABORATION WITH THE CAMERA DELLA MODA SUSTAINABILITY WORKING GROUP
For Italy, the world’s biggest luxury fashion producer, sustainability is a fundamental competitive lever for innovation and leadership. Italian fashion houses, like many around the world, are faced with the challenge of rethinking the future of fashion and the planet, by aiming at the highest standards of industrial, environmental and social responsibility.
The Camera Nazionale della Moda Italiana, the association representing Italian fashion, maintains sustainability as a core pillar. Over several years, Versace has played an active role in the CNMI Sustainability Working Group, along with top brands like Giorgio Armani, Gucci, Prada, and Valentino. The Working Group has focused on tackling issues such as chemicals and retail standards.
An important milestone has been the adoption of rules on chemical safety, also known as the Restricted Substances List, with the “Guidelines on eco-toxicological requirements for articles of clothing, leather goods, footwear and accessories
The fruit of years of research and analysis, and taking into consideration over 350 chemical substances, the guidelines outline technical specifications about chemical safety both for raw materials and the manufacture of finished products, including apparel, shoes and accessories.
Versace has incorporated the CNMI Guidelines into the Company PRSL (Product Restricted Substances List). This initiative is just one step aimed at continuous improvement to safeguard customer health. Working together across the entire supply chain, Versace aims to reduce - and where possible eliminate - harmful substances, benefiting the environment, customers, and society.