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The Spring-Summer 2022 campaign reinterprets the coming-of-age story in a reflection of the new season collection’s mood of youthful experimentation and possibility.
The campaign’s focus on the intensity, purity, and uncontrolled emotion of young adulthood echoes the collection’s eruption of clashing prints and color, with looks which feel haphazardly put together reflecting the young cast’s embrace of life in its myriad forms.