• 1972
    At the age of 25 Gianni Versace moves to Milan. He designs his first prêt-à-porter collections for Callaghan, Genny and Complice.
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  • 1978
    The Gianni Versace company is launched with a women’s wear collection in Milan under the name Gianni Versace Donna.
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  • 1979
    Gianni Versace collaborates with Richard Avedon for his first fashion photography campaign. This was the beginning of many Versace campaigns by Avedon.
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  • 1982
    Versace’s ‘Oroton’ – a metal chain-mail invented by Versace – is launched in his collection presented at the Paris Opera. Gianni Versace begins an ongoing collaboration with La Scala Theatre, Milan, designing costumes for Josephs Legende (Richard Strauss, directed by Pier Luigi Veronesi). Versace's costumes are featured in stage events worldwide such as: Donizetti's Don Pasquale (1984), Bob Wilson's Salome (1987) and Doktor Faust (1989), and several Béjart ballets, including Dionysos (1984), Leda and the Swan(1987), Malraux ou la Métamorphose des Dieux (1986) and Chaka Zulu (1989).
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  • 1985
    Gianni Versace’s first exhibition in the UK is held at the Victoria and Albert Museum. Gianni Versace is awarded the Silver Mask Award for his contribution to theatre.
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  • 1986
    The Versace first decade of creativity retrospective exhibition is held at the National Field Museum of Chicago Gianni Versace - Fashion Lens exhibition is held at Musee de la Mode, Paris. The exhibition illustrated Versace’s collaborations with international photographers including Avedon, Newton, Weber, Penn, and Barbieri. Gianni Versace is awarded “Grande Medaille de Vermeil de la Ville de Paris” by Jacques Chirac. This was the first time the award was given to a designer.
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  • 1989
    Gianni Versace launches his first couture collection in Paris and opens Atelier Versace. Versace’s ‘Dresses for Thought’ exhibition on the Gianni Versace’s 25 years in fashion and theatre is held at the Sforzesco Castle in Milan.
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  • 1991
    The ‘Supermodel phenomenon’ is born when Gianni Versace sends all the top models down the runway for his Autumn/Winter 1991/1992 collection Dresses for Thought exhibition travels to Kobe, Japan.
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  • 1992
    Gianni Versace designs stage costumes for Elton John’s World Tour and album cover. 'Versace Signatures' exhibition is shown at the Fashion Institute of New York
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  • 1993
    Gianni Versace is awarded the first American fashion Oscar by the CFDA in New York.
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  • 1994
    Elizabeth Hurley wears safety-pin dress to the opening of Hugh Grant’s film 'Four Weddings and a Funeral'
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  • 1995
    The first Versus fashion show is held in New York. Haute Couture, a group exhibition of garments by Versace, Chanel, Balenciaga and Dior, is held at the Metropolitan Museum of New York
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  • 1996
    Versace’s Casa Casuarina, Miami is awarded the ‘Florida Trust For Historic Preservation’ prize for the best renovation work.
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  • 1997
    Gianni Versace dies on July 15 in Miami, Florida – his sister, Donatella , who started with the design of accessories, and went on to create a children’s line, “Young Versace” in 1993 and subsequently Versus”, a brand aimed at younger fashion enthusiasts, is named Creative Director of the Versace Group.
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  • 1998
    Donatella Versace is fashion co-chair for the “Fire and Ice” – A Night of Diamonds - annual primary fund-raising event for the Woman’s Cancer research program.
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  • 1999
    Versace and De- Beers co-hosts “Diamonds are Forever”: the Millennium celebration in the presence of His Royal Highness The Prince of Wales.
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  • 2000
    Palazzo Versace 6 star resort on the Australian Gold Coast opens. Donatella Versace creates Atelier Versace costumes for Maurice Bejart’s ballet ‘L’Enfant Roi’.
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  • 2004
    Donatella Versace is honoured with the Bambi for Fashion Award in Hamburg.
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  • 2005
    Donatella Versace becomes the face for the first Breast Health Institute international advertising campaign to promote Breast Health awareness and prevention
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  • 2006
    Gianni Versace SpA and the TAG group announces collaboration for ‘Versace Design’ bespoke interior design service for private jets. ‘Versace. A Man with a Genius for Fashion and the Arts’ exhibition that displays Gianni Versace’s close relationship between fashion and art opens at the Mazzuchelli Museum in Brescia Italy Versace Teatro in Milan is inaugurated during the Milan women’s ready to wear S/S 2007 fashion show week and a private Prince concert. Gianni Versace Spa and Lamborghini announces the launch of the new Lamborghini Murciélago LP 640 Versace car with a complete ‘Versace Design’ service.
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  • 2007
    Gianni Versace and Donatella Versace are awarded by the City of Beverly Hills and the Rodeo Drive Committee for their contributions to the worlds of fashion and entertainment with the Rodeo Drive Walk of Style® Award. Gianni Versace Spa and Agusta Helicopters announces the launch of collaboration for ‘Versace Design’ bespoke interior design service for private helicopters. Gianni Versace Spa and Elad Properties announces Versace Home Couture first model private residences at the New York Plaza Hotel. Gianni Versace Spa and The City of Milan holds Gianni Versace Ten Year Memorial ballet with Maurice Bejart at Milan’s Teatro alla Scala. Donatella Versace receives Best Designer of the Year from GQ Germany.
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  • 2008
    Gianni Versace Spa sponsored the exhibition Richard Avedon, Photographs 1946-2004at Milan’s Forma, International Centre for Photography. Donatella Versace is official inaugurated as Chairperson for Fashion Fringe 2008 in London. Versace partnered with the Attie Group to provide exclusive interior design services by Versace Design for the Vita Tower, a new high-rise set to open its doors in 2010 on Balboa Ave in Panama Versace announced joint agreement with Africa-Israel for the interior design of 55 residential apartments, common areas, a spa and an exclusive club in Africa Israel’s landmark building known as The Clock Tower at 5 Madison Avenue, New York, New York. Versace sponsors the annual Whitney Museum Charity Gala in New York. Donatella Versace receives the Fashion Group International’s ‘Superstar Award’. Versace sponsor’s the Jet Li One Foundation Versace children’s centers in Sichuan Province, China for psychological post trauma relief, with Donatella Versace personally visiting the area.
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  • 2009
    This year’s 2009 annual black-tie Whitney Museum’s benefit held at the Whitney Museum in New York Monday October 19th, 2009 was sponsored by Versace and hosted by Museum Chairman Adam Weinberg, Donatella Versace, and Liz Swig. Honoring Leonard A. Lauder, the evening began with cocktails in Robert J. Hurst Family Gallery followed by dinner in the 3rd Floor Gallery and a special musical performance by singer Jennifer Hudson. The annual Whitney Gala supports the Museum’s ongoing exhibition and educational programming. The Gala is the most prominent of the Museum’s fundraising efforts, providing the essential funds needed to support the latest achievements of emerging artists as well as American Masters. In addition to sponsoring the Gala, Donatella Versace collaborated with the Whitney’s Education Department to create Art Unites, a global initiative aimed at providing needy children in the United States and China with the incomparable spirit, creativity, inspiration and solace that visual arts bestow. The program, officially launched on July 1st, benefits the Starlight Children’s Foundation, an organization dedicated to brightening the lives of seriously ill children and their families in the US, and the Versace One Foundation (founded by Jet Li) in China, an organization committed to the long-term recovery of the areas devastated by last year’s earthquakes in the Sichuan province, funding and operating two Versace One Foundation children’s centers with schooling, psychological therapy, and post trauma counseling for over 1200, through creative visual arts, an essential form of relief. As part of the Art Unites program Versace provided canvas and art supplies to 500 children from Starlight and 900 children from the Versace One Foundation to create original drawings using the theme of “friendship”. Each child’s work of art has been fashioned into a one-of-a-kind Versace canvas tote bag which are being sold worldwide now at Versace boutiques and the Gilt Groupe, a member’s only ecommerce site. The bags retail for about 200 euro, and 100% percent of the proceeds from the sale of the bags will be donated equally to Starlight and to the Versace One Foundation.
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  • 2010
    On Friday, April 30, 2010 The Art of Elysium held their Second Annual New York fundraiser titled “Bright Lights” with the support of Versus, Donatella Versace and Christopher Kane. The Art of Elysium is a non-profit organization which encourages actors, artists and musicians to voluntarily dedicate their time and talent to children who are battling serious medical conditions. Donatella Versace commented, "We are honored to be involved in this great evening to benefit The Art of Elysium. As a mother myself I immediately felt very close with the mission of this wonderful organization. Art is a great psychological support for suffering children and I am thrilled that through this association with Versus, we will be able to raise funds and awareness for the programs developed by The Art Of Elysium.” Christopher Kane comments, "This is a very exciting event to be part of and we are thrilled that Versus is going to be showcased to help raise money for such a worthwhile cause. Donatella's Versus collections spent much of their lives in New York and it is amazing to be back."
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